Category Archives: Business

Book Review: Profit First: A Simple System to Transform Any Business from a Cash-Eating Monster to a Money-Making Machine

Run, don’t walk to pick up your copy of Profit First: A Simple System to Transform Any Business from a Cash-Eating Monster to a Money-Making Machine! If you are like me, you may struggle with your finances both in your business and personally. I finally found a strategy that makes a lot of sense to me. This strategy spoke to me so much, I am telling everyone. Read the rest of this entry

Book Review – New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods

One of the areas I struggle with is networking with others. I realize that this is holding back my business. Once I make a connection, I tend to do quite well; however, it is the initial contact that I struggle with. Any advice I can get on the subject, I try to devour. I was, therefore, glad to come upon this book by Dave Delaney called New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods. In this book, he shared countless ideas and strategies for business networking. If this is an area that also challenges you, I would definitely recommend this book. Read the rest of this entry

Book Review: Extreme Innovation

While at Social Media Marketing World 2017, I had the opportunity to watch Sandy Carter as part of a panel discussion talking about artificial intelligence and its impact on social media marketing. From what I could get from the conversation, she was very forward-thinking and was very keen on innovation. So I picked up her book, Extreme Innovation: 3 Superpowers for Purpose and Profit*. Carter points out that companies need to be highly innovative and adapt to change or they will not exist in the next decade. At my work, we are talking about innovation, but I wonder if we are innovative enough. Let’s see what Carter says are the essential elements to being extremely innovative. Read the rest of this entry

Book Review – Team of Teams: New Rules of Engagement for a Complex World

I picked up Stanley McChrystal’s book, Team of Teams: New Rules of Engagement for a Complex World* because I really enjoyed the message he shared when writing My Share of the Task: A Memoir. I was curious how he pulled it together and what lessons he had to share. More importantly, I was looking for ideas I could use for my small team and institution. I was not disappointed. This book helped to flesh out some points he made in his first book. Team of Teams focused on his operations in Iraq and the interworkings of countless agencies. I would be curious how the lessons could be applied for a business. Personally, I enjoyed the book; however, I think some would be put off on the heavy focus on military operations. Read the rest of this entry

Book Review – Crush It!: Why NOW Is the Time to Cash In on Your Passion

One thing you cannot deny is that Gary Vaynerchuk is a large personality. Whether you like him and his style or not, he has been successful. In his 2009 book, Crush It!: Why NOW Is the Time to Cash In on Your Passion*, Vaynerchuk discussed how he became successful as well as offer a strategy on how others can replicate his success. Read the rest of this entry